Rush Street Interactive Stock Scoring World Cup Goals

Key Points

  • RSI stock has jumped 11% since the tournament kicked off
  • Surging downloads for the operator's Latin American app (RushBet) are fueling the rally
  • Jefferies lifted user growth and average revenue per user (ARPU) estimates based on strong execution

The World Cup winner will be crowned today, but in terms of the intersection of the tournament and sports wagering stocks, there’s already a clear winner: Rush Street Interactive (NYSE: RSI).

Rush Street Interactive
The Rush Street Interactive corporate logo. The stock got a big lift from the World Cup. (Image: Rush Street Interactive)

Helped by a significant footprint in soccer-crazed Latin America — a trait not shared by many of its US-based peers — Rush Street Interactive benefited in significant fashion from the 2026 FIFA World Cup. That much is a confirmed by a nearly 11% jump in the stock since the competition started.

In June, the month in which the World Cup commenced, downloads of the gaming company’s mobile sports wagering app surged 125.1% year-over-year while downloads of the operator’s Latin America-focused app, RushBet, jumped 163%, according to Jefferies.

“In LatAm, we believe the World Cup has been a key catalyst for customer acquisition and should support sustained growth over the coming quarters,”.

Jefferies analyst David Katz

He lifted his second-quarter monthly average user (MAU) growth estimate on Rush Street to 42% from 35% while boosting his average revenue per monthly active user (ARMAU) forecast to 10% from 7%, citing “effective execution” by the operator in the U.S. The analyst rates Rush Street Interactive stock a “buy” with a $38 price target, implying upside of almost 17% from the July 17 close.

Rush Street Interactive Stock Has ‘Cleanest Setup’

Already one of this year’s best-performing gaming stocks, Rush Street Interactive could add to those gains when it reports second-quarter results on July 29, particularly if the company confirms World Cup benefits and lifts 2026 guidance.

Heading into that report, Katz is constructive on the gaming company, citing the tournament and Rush Street’s iGaming-first strategy in the U.S.

“We believe RSI has the cleanest setup, given its domestic iGaming focus, which should limit the impact from prediction markets, while its Latin America exposure appears best positioned to benefit from World Cup-related tailwinds,” notes the analyst.

He also points out that the recent outcome of Colombia’s presidential election could result in a more favorable tax regime for Rush Street in that country. A previously enacted value added tax (VAT) in the South American nation has, at various points, been a drag on the gaming stock.

No Prediction Market, No Problem

Making the World Cup showing notched by Rush Street Interactive stock all the more impressive is that the shares surged without the help of prediction market exposure.

“Prediction markets are becoming an increasingly important strategic consideration across the sector, and the World Cup is driving meaningful engagement,” said Katz in his report.

Due to its iGaming focus in the U.S., Rush Street has been seen as somewhat immune to the growth of yes/no exchanges, but that expansion isn’t lost on the operator. In May, the operator filed for a Designated Contract Market permit, potentially signaling it’s eyeing a prediction market entry of its own.

Todd Shriber
Todd Shriber Financial Reporter

Todd Shriber is a senior news reporter covering gaming financials, casino business, stocks, and mergers and acquisitions for Casino.org.

Todd got his start in financial markets as a reporter with Bloomberg News. Later, he became a trader at a Southern California-based long/short hedge fund, where he specialized in the trading sector and international ETFs leading up to and during the financial crisis. He joined Casino.org in 2019.

Currently, Todd analyzes, researches, and writes on ETFs for various web-based publications and financial services firms. Shriber has been featured and quoted in Barron's, CNBC.com, and The Wall Street Journal. His work can also be found on Benzinga, ETF Daily News, ETF Trends, MarketWatch, Fox Business, and Nasdaq.com.

He currently resides in Las Vegas, where he enjoys golf and taking his black lab to the dog park. He's also an avid sports fan and likes to wager on college football and the NBA. You can also find him at the three-card poker and roulette table, even though he knows better.

Contact Todd at todd.shriber@casino.org.

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