Dana White Joins Meta’s Board of Directors

UFC President and CEO Dana White is one of three new appointments to the Meta (NASDAQ: META) board of directors, marking the first time the UFC boss has joined a corporate board.

Dana White
UFC CEO Dana White is joining the board of Facebook parent Meta. (Image: MMA Fighting)

White, widely viewed as the architect of UFC’s growth and one of the most influential figures in sports, joins John Elkann and Charlie Songhurst as the new appointees to the social media giant’s board.

I’ve never been interested in joining a board of directors until I got the offer to join Meta’s board. I am a huge believer that social media and artificial intelligence (AI) are the future,” said White in a press release. “I am very excited to join this incredible team and to learn more about this business from the inside. There is nothing I love more than building brands, and I look forward to helping take Meta to the next level.”

Founded by Mark Zuckerberg, California-based Meta is the parent company of Facebook, Instagram, and WhatsApp.

White Appointment Signals New Direction for Meta

The appointment of White to the Meta board was announced just days after the social media company announced the promotion of Joel Kaplan to president of global affairs. Kaplan held various positions in President George W. Bush’s administration before joining Meta in 2011.

Kaplan has deep ties to the Republican party and White is a personal friend of President-elect Trump. The UFC CEO spoke at the Republican National Convention last year and in 2020, and has been a longtime donor to Trump.

Political pundits have speculated that the promotion of Kaplan along with the addition of White to the board signals that Zuckerberg is eager to work with the incoming Trump administration and that he wants to put the company’s reputation for left-leaning bias behind it.

“Under White’s leadership, UFC has become a global sport powerhouse, producing more than 40 live events annually in some of the most prestigious arenas around the world, while broadcasting to over 975 million households across more than 170 countries. Over the course of his career, White has received numerous industry and business accolades for his impact and influence in sports,” according to the Meta statement.

White’s Gaming Ties Run Deep

In Las Vegas circles, White isn’t just known as the UFC boss. He’s also known as a big-time bettor who’s been barred from many casinos in the city. White has a proclivity for making six-figure bets and often leaving a casino after winning two or three consecutive hands, sometimes with seven-figure paydays.

Caesars Entertainment and Red Rock Resorts still accept White’s business although he claimed he “clipped” Caesars Palace on the Strip for $26 million or $27 million in early 2024.

Speaking of Red Rock, that company is controlled by Frank and Lorenzo Fertitta, who were early UFC Investors. They’re also Trump donors.

Todd Shriber
Todd Shriber Financial Reporter

Todd Shriber is a senior news reporter covering gaming financials, casino business, stocks, and mergers and acquisitions for Casino.org.

Todd got his start in financial markets as a reporter with Bloomberg News. Later, he became a trader at a Southern California-based long/short hedge fund, where he specialized in the trading sector and international ETFs leading up to and during the financial crisis. He joined Casino.org in 2019.

Currently, Todd analyzes, researches, and writes on ETFs for various web-based publications and financial services firms. Shriber has been featured and quoted in Barron's, CNBC.com, and The Wall Street Journal. His work can also be found on Benzinga, ETF Daily News, ETF Trends, MarketWatch, Fox Business, and Nasdaq.com.

He currently resides in Las Vegas, where he enjoys golf and taking his black lab to the dog park. He's also an avid sports fan and likes to wager on college football and the NBA. You can also find him at the three-card poker and roulette table, even though he knows better.

Contact Todd at todd.shriber@casino.org.

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