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Mark Keast

Mark is a long-time, seasoned journalist, as a writer and editor, working for several Toronto daily newspapers, then moving over to the digital arena, covering both sports and business. Over the past few years he moved over to the gaming arena, specifically covering the igaming industry in Canada for several platforms, as well as writing on sports betting.

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Expert since 2024

813 stories by Mark Keast

VEGAS SPORTS REPORT: MLS Whitecaps relocation fight, Raiders progress, Aces title chase
August 1, 2026

VEGAS SPORTS REPORT: MLS Whitecaps relocation fight, Raiders progress, Aces title chase

A new owner has reportedly come forward to buy Major League Soccer’s (MLS’s) Vancouver Whitecaps, competing with a Las Vegas-based group looking to purchase the club and move it to Nevada. Tyler Linderbaum of the...

Written by Mark Keast
New York Mets, Novig Announce First Prediction Market Deal for an MLB Franchise
July 31, 2026

New York Mets, Novig Announce First Prediction Market Deal for an MLB Franchise

The New York Mets have announced a partnership with Novig, the first such deal involving a Major League Baseball (MLB) franchise and a prediction market platform. The Tom Seaver statue outside Citi Field prior to...

Written by Mark Keast
Ontario iGaming June Results: World Cup Drives Sports Betting Handle Past $1 Billion
July 30, 2026

Ontario iGaming June Results: World Cup Drives Sports Betting Handle Past $1 Billion

The 2026 FIFA World Cup gave Ontario’s sports betting market a major summer lift in June, pushing sports betting handle past $1 billion as bettors poured into the tournament. Portugal's forward Cristiano Ronaldo celebrates after...

Written by Mark Keast
VEGAS BETTING REPORT: Why Tarik Skubal Could Trigger the Biggest World Series Odds Shift
July 30, 2026

VEGAS BETTING REPORT: Why Tarik Skubal Could Trigger the Biggest World Series Odds Shift

Major League Baseball’s (MLB) trade deadline is reaching a fever pitch—a time when Las Vegas sportsbooks are forced to price events that haven’t happened yet, and may not happen at all. Detroit Tigers' starting pitcher...

Written by Mark Keast
Great Canadian Sells Elements Casino Chilliwack to Ts’elxwéyeqw Tribe
July 30, 2026

Great Canadian Sells Elements Casino Chilliwack to Ts’elxwéyeqw Tribe

Great Canadian Entertainment has completed the sale of Elements Casino Chilliwack to the Ts’elxwéyeqw Tribe, marking the latest British Columbia gaming property to transition to Indigenous ownership. Elements Casino Chilliwack, located in the Fraser Valley...

Written by Mark Keast
Betty Canada Q2 Revenue Soars 113% as Ontario Growth Fuels Alberta Expansion
July 29, 2026

Betty Canada Q2 Revenue Soars 113% as Ontario Growth Fuels Alberta Expansion

Betty Canada reported Q2 2026 net gaming revenue of US$90.2 million (CA$125.1 million)—a 113% year-over-year surge—according to the company's latest financial results. Betty CEO Chavdar Dimitrov, second from the left, and Joseph Hillier, president of...

Written by Mark Keast
NFL Urges CFTC to Strengthen Prediction Market Rules to Protect Game Integrity
July 29, 2026

NFL Urges CFTC to Strengthen Prediction Market Rules to Protect Game Integrity

The National Football League (NFL) is urging the Commodity Futures Trading Commission (CFTC) to further tighten its proposed rules governing sports prediction markets, arguing stronger safeguards are needed to protect the integrity of the game....

Written by Mark Keast
Can the Gordie Howe Bridge Drive a Cross-Border Boom for Caesars Windsor?
July 28, 2026

Can the Gordie Howe Bridge Drive a Cross-Border Boom for Caesars Windsor?

The opening of the Gordie Howe International Bridge between Detroit and Windsor could unlock a fresh wave of cross-border traffic for Caesars Windsor Hotel & Casino. The Gordie Howe International Bridge, which links Michigan and...

Written by Mark Keast
LeBron James’ 76ers Move Triggers Historic $273M Prediction Market Shift
July 27, 2026

LeBron James’ 76ers Move Triggers Historic $273M Prediction Market Shift

LeBron James’ sudden free-agent move to the Philadelphia 76ers triggered a massive, near-instant shift across prediction markets on Friday, driving $273 million in re-priced contracts in one of the fastest recalibrations in history. LeBron James,...

Written by Mark Keast
VEGAS BETTING REPORT: LeBron James to 76ers Shakes Up NBA Futures
July 24, 2026

VEGAS BETTING REPORT: LeBron James to 76ers Shakes Up NBA Futures

LeBron James finally made it official midday today (July 24) – he was signing with the Philadelphia 76ers as a free agent on a two-year, $8 million contract with a player option, ESPN reported.  LeBron...

Written by Mark Keast