ToonieBet Launches Sportsbook App in Crowded Ontario iGaming Market

Posted on: May 8, 2025, 03:55h. 

Last updated on: May 8, 2025, 03:55h.

Mark Keast Read More
Expertise: Canadian Gaming, iGaming, Las Vegas, Sports Betting, NFL, Boxing, UFC.
  • ToonieBet launches sportsbook app a month after deal with NHL’s Ottawa Senators
  • 33 licensed sports betting sites currently in Ontario

With a robust Ontario sports betting market standing to only get more crowded in the short-term future, ToonieBet is wagering that better matching the preferences of province’s diverse betting community with personalize promotions and loyalty rewards will provide a competitive edge.

ToonieBet Partners with NHL’s Senators

ToonieBet, Soft2Bet’s flagship online igaming platform in Ontario has officially launched its sportsbook on Apple App Store and Google Play Store.

As Soft2Bet continues our rapid growth, we are excited to provide Ontario players with access to ToonieBet’s sportsbook which is now available on the Apple App and Google Play Store, offering seamless access to a customised experience tailored for the province’s passionate gaming community,” said Yoel Zuckerberg, Soft2Bet’s Chief Product Officer.

In a statement, the company said the sportsbook uses official data feeds ensuring players have access to the most accurate and up-to-date information on local and international sports events. 

33 Sports Betting Websites in Ontario

The platform also features live broadcasting with real-time analytics, so bettors can make informed decisions as events unfold.

Just last month, ToonieBet announced a partnership with the Ottawa Senators that sees the igaming platform become the Official Online Casino Partner of the NHL team.

There are currently 33 sports betting offered by licensed operators in Ontario. According to recently released fiscal year 2024/25 data, Ontario saw CAD $11.4 billion (17% year-over-year increase) in total wagers for betting (including sports betting, esports, proposition, novelty bets as well as exchange betting), with betting revenue at CAD $724 million (23% increase).