Canadian Gaming

Betty Canada Q2 Revenue Soars 113% as Ontario Growth Fuels Alberta Expansion

Posted on: July 29, 2026, 11:57h.

Last updated on: July 29, 2026, 12:01h.

Written by

Mark Keast Mark is a long-time, seasoned journalist, as a writer and editor, working for several Toronto daily newspapers, then moving over to the digital arena, covering both sports and business. Over the past few years he moved over to the gaming arena, specifically covering the igaming industry in Canada for several platforms, as well as writing on sports betting.

Key Points

Betty Canada reported 113% year-over-year growth in quarterly net gaming revenue and positive EBITDA results
Organic customer acquisition remained strong, with more than half of new depositing players arriving without paid marketing
Expansion into Alberta and the UK positions Betty to accelerate profitable growth beyond Ontario

Betty Canada reported net gaming revenue of USD 90.2 million in Q2 2026, representing year-over-year growth of 113%, according to the company’s financial results, reported first in Canadian Gaming Business.

Betty CEO Chavdar Dimitrov, second from the left, and Joseph Hillier, president of iGaming Ontario, with Wanda Laferriere and Michael Rawley of Kirkland Lake Bingo Hall present a cheque of $2 million for Northern Ontario charitable organizations. (Image: Betty Canada)

The number also represented an 11% increase over net gaming revenue in Q1. Revenue growth was accompanied by an EBITDA of USD $8.4 million for the financial quarter.

The number of active players on the Betty platform hit 167,000 in June 2026. There were 81,000 active players in June 2025.

Revenue More Than Doubles

Customer Acquisition Cost (CAC), factoring in media spend, KYC and welcome bonus, rose to $352 in Q2 (the three months ending June 30, 2026), which the company said reflected a commitment to gaining market share even at a higher price.

The company said that out of over 53,000 New Active Depositors (NADs) in the quarter, 53% came from non-paid or organic sources, from initiatives like the Refer-a-Friend program.

“From a financial perspective, the combination of sustained revenue growth, improving gross margins and disciplined operating leverage has transformed the business into a consistently EBITDA-positive operation,” the company said in a statement.

Organic Growth Drives Acquisition

“Looking ahead, Betty is well positioned to accelerate profitable growth. With a significantly larger revenue base and expanding EBITDA, the company is building the financial profile expected of a large-scale company while retaining the flexibility to invest aggressively where returns justify additional capital expenditure,” the company said.

Betty launched in Ontario in February 2023, as a female-focused, slots-dominated brand. The gender split of their user base is now 50/50, with a slight skew towards women.

The company changed its strategy heading into 2025, adopting a decentralized franchise model and focusing on making Betty a global casino, expanding into markets in the U.S. and Latin America.

Alberta Launch

The idea was to become the “McDonald’s of iCasino”, as company co-founder Justin Park described it. Betty announced May 5 that it had secured a United Kingdom (UK) operating license and went live in the UK market June 1.

Park is Group Chief Executive Officer (CEO) of Betty Gaming Ltd., while Chavdar Dimitrov is the CEO of Betty Gaming Canada Ltd. Under the franchise model, licensing fees would flow back into the Betty parent company.

Back in Canada, Betty launched in Alberta July 13, when that iGaming market went live.

The company said that ahead of the launch, it had secured over 10,000 player registrations before any real-money play began.

“Alberta is Betty’s most immediate growth opportunity. By the end of 2026, the province should be tracking toward $60 million ARR [Annual Recurring Revenue], and at maturity is expected to reach 35–40% the size of the Ontario operation,” the company said in a statement.

Mark is a long-time, seasoned journalist, as a writer and editor, working for several Toronto daily newspapers, then moving over to the digital arena, covering both sports and business. Over the past few years he moved over to the gaming arena, specifically covering the igaming industry in Canada for several platforms, as well as writing on sports betting.