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Mark Keast
814 stories by Mark Keast
Ontario iGaming Handle Suffers Slight Dip in April
Ontario's regulated market handled CAD 9.31 billion in cash wagers for April—a minor 3% decline from March's record-setting CAD 9.59 billion While overall betting handles cooled, sports betting net non-adjusted gross gaming revenue (NAGGR) skyrocketed...
Quebec iGaming Competition Hampered by Gambling Ad Debate
Canada's ongoing debate over the sheer volume of gambling ads is stifling momentum for Quebec to adopt an Ontario-style open iGaming market A recent industry study highlights the stakes, revealing that Quebec is losing out...
Fanatics and ADI Predictstreet Launch World Cup Hub to Kick Off US Prediction Arms Race
The newly minted World Cup Hub went live on May 27, dropping exactly two weeks before the tournament kicks off in Mexico City By partnering with Fanatics Markets—the breakout prediction exchange launched in December 2025—the...
Fertitta Entertainment to Acquire Caesars Entertainment for $17.6 Billion
The transaction consists of $5.7 billion in cash equity paired with Fertitta assuming $11.9 billion of Caesars' existing debt load Shareholders will receive $31 per share in cash, a steep premium following months of bidding...
Alberta’s iGaming Gold Rush: Bet365 Becomes the Latest Giant to Enter
Bet365 has been added to the list of approved operators preparing for the upcoming Alberta regulated marketplace The pool is growing fast, with more than 55 operator sites expressing formal interest or entering the AGLC...
NCAA Denies Reinstatement to Texas Tech QB Brendan Sorsby Over Gambling Violations
Sorsby looking to get NCAA eligibility reinstated after gambling-related suspension Texas Tech quarterback suing NCAA to overturn gambling suspension, in court Monday If court action fails, Sorsby could enter NFL Supplemental Draft in July, or even...
Ontario’s New BetGuard Platform Tops 500 Self-Exclusions in First Two Weeks
Ontario's centralized self-exclusion platform went live May 14 BetGuard’s scope covers all licensed iGaming websites in Ontario’s regulated market, including platforms operated by the OLG BetGuard prohibits operators from sending direct marketing to self-excluded individuals,...
Eliminated Teams, But Not Eliminated Bettors: 65% of Fans Keep Wagering Post-World Cup Ouster
Optimove World Cup study delves into retention opportunities for operators Data suggests 65% of American bettors intend to keep wagering even after national teams are ousted Canadian operators talk about unique engagement opportunities that the...
Lack of Ad Clarity Leaving Canadian iGaming Players Confused, Says CLC Exec
Lack of clarity concerning igaming advertising has created confusion in the marketplace Cormier was named Executive Director of the Canadian Lottery Coalition in April Cormier said CLC supports Bill S-211: National Framework on Sports Betting Advertising Act...
Conor McGregor Opens as Heavy Underdog Against Max Holloway in UFC Return
Max Holloway -500 for UFC 329 Conor McGregor fight at some sportsbooks McGregor hasn't fought in the Octagon in five years, since loss to Dustin Poirier Holloway's last fight was in March, a unanimous decision...
