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Mark Keast

Mark is a long-time, seasoned journalist, as a writer and editor, working for several Toronto daily newspapers, then moving over to the digital arena, covering both sports and business. Over the past few years he moved over to the gaming arena, specifically covering the igaming industry in Canada for several platforms, as well as writing on sports betting.

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Expert since 2024

814 stories by Mark Keast

Finland iGaming License Applications Hit 50 Ahead of 2027 Market Launch
June 9, 2026

Finland iGaming License Applications Hit 50 Ahead of 2027 Market Launch

Finland set to follow Sweden and Denmark in opening a regulated iGaming market on July 1, 2027 Private operators will compete with Veikkaus, the government-owned iGaming operator Majority of applicants so far are foreign companies,...

Written by Mark Keast
Judge Grants Injunction, Clearing Texas Tech QB Brendan Sorsby to Play This Fall
June 8, 2026

Judge Grants Injunction, Clearing Texas Tech QB Brendan Sorsby to Play This Fall

U.S. District Court judge grants temporary injunction against NCAA in Sorsby case Decision restores college eligibility, allowing quarterback to suit up for the 2026 college football season after investigation into a gambling addiction In court...

Written by Mark Keast
Alberta iGaming Registry Swells to 43 Operators Ahead of Launch
June 5, 2026

Alberta iGaming Registry Swells to 43 Operators Ahead of Launch

Industry heavyweights Caesars, DraftKings, and FanDuel headline the wave of incoming private brands Approved operators face a $50,000 CAD one-time application fee alongside a $150,000 CAD annual registration fee The new commercial framework ends the...

Written by Mark Keast
Loto-Québec Hits Record CAD $3 Billion Revenue Milestone for First Time
June 5, 2026

Loto-Québec Hits Record CAD $3 Billion Revenue Milestone for First Time

The provincial operator logged its fourth consecutive year of net income exceeding $1.5 billion A record-breaking CAD $1.914 billion was distributed to lottery winners across the 2025-26 fiscal year The stellar financial performance comes amid...

Written by Mark Keast
Betty Eyes Growth as UK and Alberta Launches Fuel Expansion
June 4, 2026

Betty Eyes Growth as UK and Alberta Launches Fuel Expansion

Betty's new UK iGaming platform went live June 1 Betty Canada CEO Chavdar Dimitrov bullish on the company's expansion into other global markets as the year plays out Betty also will be front and center...

Written by Mark Keast
Knicks vs. Spurs Game 1: Odds, Picks and NBA Finals Betting Outlook
June 3, 2026

Knicks vs. Spurs Game 1: Odds, Picks and NBA Finals Betting Outlook

San Antonio Spurs betting favourites as they host the New York Knicks tonight Victor Wembanyama MVP betting favourite going into NBA Final Knicks, riding an 11-game playoff win streak, are coming off 10 days of...

Written by Mark Keast
Hurricanes Slight Favorites Over Golden Knights to Capture Stanley Cup Crown
June 2, 2026

Hurricanes Slight Favorites Over Golden Knights to Capture Stanley Cup Crown

Vegas Golden Knights and Carolina Hurricanes square off in Raleigh for Game 1 of the Stanley Cup Final Tough series to handicap, said DraftKings' Johnny Avello Bettors looking at Vegas' experience, with three Cup Final...

Written by Mark Keast
Ontario Lottery and Gaming Corporation Moves to Restrict Deposit Levels for Players Under 25
June 2, 2026

Ontario Lottery and Gaming Corporation Moves to Restrict Deposit Levels for Players Under 25

New measure identifies a player group that research has shown to be more vulnerable to gambling Deposit limits require players under 25 to set a cap on how much money they can add to their...

Written by Mark Keast
Garrett Trade Sends Shockwaves Through Super Bowl Betting Markets
June 1, 2026

Garrett Trade Sends Shockwaves Through Super Bowl Betting Markets

Myles Garrett trade to Los Angeles Rams rocks sports betting markets Sportsbooks immediately adjust Super Bowl futures, with Rams now betting favorites Rams generating highest handle percentage at BetMGM The blockbuster NFL trade this afternoon...

Written by Mark Keast
World Cup Betting Handle Could Top $4 Billion in U.S., EKG Says
May 31, 2026

World Cup Betting Handle Could Top $4 Billion in U.S., EKG Says

Eilers & Krejcik Gaming projects between $2.32-$4.33 billion in soccer handle, especially if the U.S. National Team advances into the Round of 16 H2 Gambling Capital study estimates record betting on 2026 World Cup 43%...

Written by Mark Keast