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Mark Keast

Mark is a long-time, seasoned journalist, as a writer and editor, working for several Toronto daily newspapers, then moving over to the digital arena, covering both sports and business. Over the past few years he moved over to the gaming arena, specifically covering the igaming industry in Canada for several platforms, as well as writing on sports betting.

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Editor

Expert since 2024

782 stories by Mark Keast

ToonieBet Launches Sportsbook App in Crowded Ontario iGaming Market
May 8, 2025

ToonieBet Launches Sportsbook App in Crowded Ontario iGaming Market

ToonieBet launches sportsbook app a month after deal with NHL's Ottawa Senators 33 licensed sports betting sites currently in Ontario With a robust Ontario sports betting market standing to only get more crowded in the short-term future, ToonieBet is...

Written by Mark Keast
Upset! American Robert Prevost Named New Pope
May 8, 2025

Upset! American Robert Prevost Named New Pope

US-born Cardinal Robert Prevost has been elected as the new leader of the Catholic Church in a surprise outcome to the Papal conclave Prevost, who will be known as Pope Leo XIV, was not among...

Written by Mark Keast
Smoke Watch: Catholic Church Elects New Pope
May 8, 2025

Smoke Watch: Catholic Church Elects New Pope

Cardinals at the Vatican have signaled that they've elected a new pope following the death of Pope Francis last month Betting markets have identified Cardinal Luis Antonio Tagle of the Philippines and Cardinal Peter Erdo...

Written by Mark Keast
Atlantic City Police Look to Crack Down on Boardwalk Weed Smokers
May 7, 2025

Atlantic City Police Look to Crack Down on Boardwalk Weed Smokers

Atlantic City police will crack down on the use of cannabis along the ocean-front city's famed boardwalk this summer Violators of the city's Boardwalk smoking ban could face fines The enforcement effort follows complaints from...

Written by Mark Keast
Sports Book Trading Vet: Interesting Prediction Market Movement on Tagle for Pope
May 7, 2025

Sports Book Trading Vet: Interesting Prediction Market Movement on Tagle for Pope

Pietro Parolin still the betting favourite at sportsbooks Election of new Pope spurring lots of activity in prediction markets Sports betting market boosted by rising usage of AI and blockchain technologies to improve the prediction algorithms Sportsbook...

Written by Mark Keast
How Are Betting Markets Shifting in the Election of a New Pope?
May 6, 2025

How Are Betting Markets Shifting in the Election of a New Pope?

The College of Cardinals starts meeting in conclave tomorrow Odds shifting in betting markets for new Pope  Cardinal Pietro Parolin from Italy the betting favourite Could we see an American pope for the first time?...

Written by Mark Keast
Today’s Deadline Day for Proposals for Provincial Lottery’s New National Sports Betting Solution
May 5, 2025

Today’s Deadline Day for Proposals for Provincial Lottery’s New National Sports Betting Solution

BCLC and ALC team up to offer a new "National Sports Betting Solution" Deadline for proposals from technology solution providers was today at 1 p.m.EST Kambi entered into a similar partnership with OLG in February Today’s deadline has passed...

Written by Mark Keast
Source: Hard Rock has Applied for Ontario iGaming License, Fuelling PointsBet Canada Sale Rumours
May 3, 2025

Source: Hard Rock has Applied for Ontario iGaming License, Fuelling PointsBet Canada Sale Rumours

Industry source says they've been told Hard Rock has applied for igaming license for Ontario Betr submits new bid for PointsBet Holdings in Australia Divestiture of PointsBet Canada part of Betr offer According to a senior...

Written by Mark Keast
Segev: Ramping Up for Alberta’s Market Launch
May 2, 2025

Segev: Ramping Up for Alberta’s Market Launch

Ron Segev, founder of Segev LLP and one of Canada’s prominent lawyers when it comes to the business of igaming, has a satellite office now set up in Alberta, ramping up for the launch of...

Written by Mark Keast
Is PointsBet Canada on the Block?
April 30, 2025

Is PointsBet Canada on the Block?

Lots of trade pub chatter today about a possible PointsBet Canada sale to Hard Rock Digital, but is there any fire with the smoke? $225 Million Deal As one industry source told us, “buying a...

Written by Mark Keast