BetMGM Relaunches Borgata Online Platform Across New Jersey and Pennsylvania
Posted on: June 30, 2026, 11:13h.
Last updated on: June 30, 2026, 12:11h.
- BetMGM has officially relaunched its Borgata Online iGaming platform in New Jersey and Pennsylvania, introducing a redesigned interface, a centralized account hub, and a catalog of more than 4,000 games
- As one of New Jersey’s original legal online operators, the Borgata brand remains a major industry anchor, generating $108 million in year-to-date online revenue through May
- The refresh features a unified Rewards Hub designed to bridge digital play with brick-and-mortar perks at the retail Atlantic City resort, which will host a series of launch promotions starting July 3
BetMGM has officially rolled out a major digital overhaul for its Borgata Online platform across New Jersey and Pennsylvania.
BetMGM, the iGaming and sports betting joint venture of MGM Resorts International and Entain, has rolled out a comprehensive upgrade to its Borgata Online platform.
While the digital overhaul is now live for players across New Jersey and Pennsylvania, the brick-and-mortar Borgata Hotel Casino & Spa in Atlantic City will anchor the launch with a massive holiday weekend promotional celebration starting July 3.
Borgata Online stands as the absolute blueprint for legal iGaming in the Garden State, securing New Jersey’s very first internet gambling permit back in October 2013.
“Borgata wrote the first chapter of legal online gambling in 2013 and now we are writing the next one,” said Matt Prevost, Chief Revenue Officer at BetMGM. “Borgata players are some of our most engaged and loyal customers, so we wanted to ensure their experience reflects the exceptional quality that has become synonymous with the Borgata name.”
“This latest product investment underscores how seriously we take our responsibility to players, regulators, and all who have made Borgata Online what it is today,” Prevost added.
Inside the New Borgata Online
The updated platform features major usability overhauls, including structured top navigation tabs, a standardized bottom navigation bar, and a centralized account hub that displays playable and withdrawable balances in a single tap.
A new, unified Rewards Hub also debuts, consolidating active promotions, Borgata Online rewards points, and physical MGM Rewards tier status into a single digital dashboard.
The iGaming catalog boasts more than 4,000 titles, supported by a robust live dealer portfolio and 250 exclusive digital games.
Among the proprietary slot expansions hitting the platform this year are Borgata Gem Strike and Borgata 777 Respin Deluxe—the highly anticipated sequel to Borgata 777 Respin, which has remained a top-five performing title on the app for over half a decade.
According to data from the New Jersey Division of Gaming Enforcement, Borgata Online holds the fourth-largest iGaming footprint in the state.
The brand reported gross gaming revenue (GGR) of $108 million ($107,998,735) for January through May 2026. That puts it tightly behind market titans FanDuel ($302.5 million), DraftKings ($231.6 million), and its flagship sister brand BetMGM ($166.6 million).
Across the 28 licensed digital platforms competing in New Jersey’s $1.32 billion year-to-date iGaming market, the Borgata brand commands an 8.1% market share.
By comparison, Borgata’s standalone digital sports betting business remains a much smaller component of its portfolio.
Its oddsmakers kept roughly $3.3 million ($3,326,154) of bettors’ wagers through the first five months of the year, ranking 10th out of New Jersey’s 16 active online sportsbooks in a sports market heavily dominated by FanDuel ($181.6 million) and DraftKings ($117.6 million).
The Atlantic City Anchor
The digital platform heavily relies on the immense regional brand equity of its brick-and-mortar counterpart. Located in Atlantic City’s Marina District, the retail Borgata resort has long been the undisputed king of the boardwalk, consistently leading the market in both physical gaming revenue and overall profitability.
The physical resort originally opened on July 2, 2003, as a monumental $1 billion joint venture between MGM Mirage and Boyd Gaming, permanently shifting the town’s trajectory toward Las Vegas-style luxury. MGM Resorts International later bought out Boyd’s 50% stake in 2016 for $900 million, taking full operational control of the empire.
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