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Mark Keast

Mark is a long-time, seasoned journalist, as a writer and editor, working for several Toronto daily newspapers, then moving over to the digital arena, covering both sports and business. Over the past few years he moved over to the gaming arena, specifically covering the igaming industry in Canada for several platforms, as well as writing on sports betting.

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Expert since 2024

814 stories by Mark Keast

UFC 327 Preview: Prochazka’s One-Shot Power Makes Betting Favorite
April 11, 2026

UFC 327 Preview: Prochazka’s One-Shot Power Makes Betting Favorite

Jiri Prochazka and Carlos Ulberg title fight headlines UFC 327 tonight in Miami Sportsbooks favoring Prochazka to take light heavyweight title Azamat Murzakanov by KO/TKO or DQ +200 a most bet prop at BetMGM Jiri...

Written by Mark Keast
AGCO Updates Standards Ahead of Self-Exclusion Launch
April 10, 2026

AGCO Updates Standards Ahead of Self-Exclusion Launch

AGCO adjusts Standard around upcoming Centralized Self-Exclusion (CSE) program CSE expected to launch in first half of 2026 Licensed operators also offer self-exclusion option for players The Alcohol and Gaming Commission of Ontario (AGCO) has...

Written by Mark Keast
OLG Teams Up with Bede Gaming to Launch New App
April 9, 2026

OLG Teams Up with Bede Gaming to Launch New App

Canadian lottery provider improves its mobile experience for online sports betting and casino OLG announces roll out of upgraded Bede App powered by React Native tech Crown corporation OLG up against 47 licensed private operators...

Written by Mark Keast
LaLiga Agrees Partnership with Polymarket in U.S. and Canada
April 8, 2026

LaLiga Agrees Partnership with Polymarket in U.S. and Canada

LaLiga announces partnership with Polymarket in U.S. and Canada Polymarket banned in Ontario, through 2027 Wealthsimple to set up prediction market platform in Canada, but only around economic or environmental forecasts LaLiga has named Polymarket its Official and...

Written by Mark Keast
Mehta Betting Favourite To Take Over As Maple Leafs’ GM
April 8, 2026

Mehta Betting Favourite To Take Over As Maple Leafs’ GM

Maple Leafs head into off-season next week with naming a new Head of Hockey Operations the key priority Current Blues' President and GM Doug Armstrong drops down in FanDuel betting odds Betting favorite Sunny Mehta...

Written by Mark Keast
Complex Teams Up with Fanatics to Roll Out New Culture Platform
April 7, 2026

Complex Teams Up with Fanatics to Roll Out New Culture Platform

Complex Bets vertical goes live after company announces partnership with Fanatics Sportsbook and Fanatics Markets Sports, pop culture and real-time wagering merges Range of sports story-telling formats powered by Fanatics Complex is betting that a...

Written by Mark Keast
Canadian Regulators: Prediction Markets Must Follow the Rules
April 7, 2026

Canadian Regulators: Prediction Markets Must Follow the Rules

CSA and CIRO in Canada issue statement reminding investors and the industry about restrictions around prediction markets Wealthsimple was given regulatory approval to offer event contracts in late March Polymarket ban in Ontario in effect until 2027...

Written by Mark Keast
What Canadian Province Is Next in Line To Open Up iGaming?
April 6, 2026

What Canadian Province Is Next in Line To Open Up iGaming?

New Brunswick Finance Minister talks about the province's interest in regulating igaming New Alberta competitive igaming market set to go live July 13 Ontario's regulated igaming market hit $4 billion in revenue in 2025 Every...

Written by Mark Keast
Strive Gaming Announces Technology Deal with New Jersey-Based PlayStar
April 3, 2026

Strive Gaming Announces Technology Deal with New Jersey-Based PlayStar

Tech provider Strive Gaming announces deal with PlayStar Casino PlayStar plans North America expansion, including into Ontario regulated market Latest on Betty's ongoing expansion, with Gaming Corp. content deal Strive Gaming, the igaming tech provider...

Written by Mark Keast
Ontario RGC Targets Young Adult Males With Gambling Harm PSA Initiative
April 2, 2026

Ontario RGC Targets Young Adult Males With Gambling Harm PSA Initiative

Responsible Gambling Council holds Toronto event unveiling new gambling harm PSA targeting young adult males The Randoms 2025 PSA secured approximately $100 million in broadcaster investment or donated time Ontario regulated igaming market celebrates fourth anniversary Ontario's...

Written by Mark Keast