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Reporter: Mark Keast

Mark is a long-time, seasoned journalist, as a writer and editor, working for several Toronto daily newspapers, then moving over to the digital arena, covering both sports and business. Over the past few years he moved over to the gaming arena, specifically covering the igaming industry in Canada for several platforms, as well as writing on sports betting.

Areas of Expertise

368 stories by Mark Keast

Betr Confirms Intention To Sell Off PointsBet Canada as Part of Takeover Bid

Betr increases offer to take over Australian-based PointsBet Deal would include selling off Canadian operations to Hard Rock Digital for US $29.6 million PointsBet directors recommend sale of company to Japanese firm MIXI The back-and-forth industry pickleball match between Betr and MIXI for...

Mark Keast July 18, 2025

$43 Million Paid Out to Ontario Municipalities in OLG’s 1st Quarter

Over $43 million paid to Ontario municipalities in Q1 to benefit local services Payments based on set formula tied to slot revenues Casino Woodbine in Toronto generated $9.1 million payment The Ontario Lottery and Gaming Corporation (OLG) announced today it has made...

Mark Keast July 17, 2025

Provincial Lottery Corporations Applaud Meta’s Attempts to Clamp Down on Fraudulent Ads

Scammers are pretending to be online gaming apps for casinos Players at risk of handing over personal financial data New Meta rules for advertisers require written permission from the company Provincial lottery corporations are giving Meta a thumbs up for finally coming...

Mark Keast July 17, 2025

Canadian Football League Reinstates Shawn Lemon After Gambling Suspension

Lemon suspended for betting on CFL games in 2021 Bet on one game in which he was a player Defensive lineman now free to sign with any CFL team; Montreal Alouettes front runners Defensive lineman Shawn Lemon has been reinstated by the...

Mark Keast July 16, 2025

Rivalry Points to New-Found Operational Efficiencies With Q1 2025 Financial Statement

Company implemented fundamental changes at end of 2024 58% year-over-year decrease in operating expenses Rivalry says KPIs in Q2 2025 show company is on the right path after restructuring Toronto-based Rivalry Corp. released its Q1 2025 (ended March 31, 2025) financial results, pointing to...

Mark Keast July 16, 2025

Dana White Promises the “Baddest Card of All Time” for Trump UFC Event

UFC President Dana White is the ultimate promoter, so it’s no surprise he’s jumped aboard the train pumping up U.S. President Donald Trump’s plans to host a UFC event at the White House. America's 250th Anniversary Trump wants to see a UFC...

Mark Keast July 11, 2025

Number of Canadians Traveling to the U.S. Tumbles Again in June

22.1% decrease in the number of Canadians who travelled to the U.S. in June Double digit drops in both car and air travel in every month since April Leger study said over half (56%) of those who had planned to travel to...

Mark Keast July 11, 2025

Celine Dion’s Son Chasing WSOP’s $10 Million First-Place Prize

Rene-Charles Angelil has gotten through Day 5 of the World Series of Poker $10K Main Event  Angelil's late father was an avid poker player Celine Dion isn't a big fan of poker, son says, but might attend final table if he makes...

Mark Keast July 11, 2025

Changes Afoot for 2026 Canadian Gaming Summit

SBC moving 2026 Canadian Gaming Summit from June to May to accommodate World Cup Over 3,000 delegates and 1,000 operators at this past June's CGS Next year’s FIFA World Cup in Mexico, the U.S., and Canada is going to have huge impacts in...

Mark Keast July 10, 2025

Soft2Bet Announces Multiyear Sports Betting Partnership with CFL

Soft2Bet's ToonieBet named Official Sports Betting and Casino Partner of the CFL Multiyear deal gives ToonieBet access to CFL data and stats to boost in-game wagering and futures Soft2Bet’s ToonieBet is the latest to join forces with the Canadian Football League, named...

Mark Keast July 10, 2025