UK Gambling Commission Fines B2B iGaming Operator ProgressPlay £1 Million

Posted on: August 23, 2025, 02:46h. 

Last updated on: August 22, 2025, 01:47h.

  • ProgressPlay has been fined by the UK Gambling Commission
  • The UKGC says the B2B iGaming supplier violated anti-money laundering regulations

On Thursday, the UK Gambling Commission assessed ProgressPlay a £1 million (US$1.35 million) fine for regulatory shortcomings.

UK Gambling Commission ProgressPlay
The ProgressPlay convention booth at ICE 2024 in London. ProgressPlay has been fined more than $1 million by the UK Gambling Commission for regulatory deficiencies. (Image: International Casinos Exhibition 2024)

Headquartered in Limassol, Cyprus, ProgressPlay holds a license from the UK Gambling Commission that allows the company to engage in the business of online casinos, remote sports betting, and internet bingo games. ProgressPlay is primarily a business-to-business iGaming software provider, but the white label operator additionally operates its own online gaming platforms.

The UKGC says a Gambling Commission compliance assessment turned up grave findings, including anti-money laundering and social responsibility failings. It marks the second time that such a probe found ProgressPlay noncompliant.

This case marks the second time ProgressPlay Limited has been subject to enforcement action by the Gambling Commission. Its failure to meet AML obligations, along with the gaps identified in its social responsibility processes, are unacceptable,” said John Pierce, the UKGC’s director of enforcement and intelligence.

ProgressPlay runs 18 online gaming domains and is a third-party operator for more than a hundred others that operate within the United Kingdom.

ProgressPlay’s online brands include Aced Bet, Push Bet, Bet Steve, Lotto Zone, and UK Slots. The company’s white label platforms include Funky Jackpot, Lucky Buck Bets, Hot Wins, and LuckyCity. 

AML Failures

The breadth of the UKGC’s report focused on ProgressPlay’s continued failure to address money laundering. The probe concluded that the company did not conduct appropriate Money Laundering and Terrorist Financing (MLTF) risk assessments and did not implement safeguards to minimize the risk of MLTF.

The UKGC said the iGaming company failed to take a “sufficiently risk-based approach” to anti-money laundering, and repeatedly did not verify customers’ source of funds, their business activities, and their risk profile, all of which are required under the UK’s online gambling laws.

As for social responsibility, the UKGC report said ProgressPlay must make much progress to monitor customer activity, specifically, the earlier identification of potential gambling harm. Investigators found ProgressPlay to have inadequate intervention protocols, and its customer service representatives were not properly trained to interact and assist with possible problem gamblers.

Fine, Assessment 

The UK Gambling Commission, in addition to the seven-digit fine, ordered an independent third-party audit once ProgressPlay implements changes to address its regulatory shortcomings. ProgressPlay must pay for the audit, with the company being appointed by the UKGC.

Operators should be in no doubt: repeated regulatory breaches will result in increasingly severe enforcement action. We urge all operators to examine the failings identified in this case and take proactive steps to strengthen their own systems and controls,” Pierce added.

The £1 million fine against ProgressPlay follows a £175,718 settlement against the company in May 2022 for similar regulatory shortcomings.

The largest fine ever handed down by the UKGC came in 2023 when William Hill was hit with a £19.2 million penalty for AML and social responsibility failures. The UKGC said customers were, for years, allowed to make large deposits and gamble extensively without any intervention from the online casino and sportsbook operator. Most of the £19.2 million was directed towards socially responsible gaming initiatives throughout the UK.