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Reporter: Mark Keast

Mark is a long-time, seasoned journalist, as a writer and editor, working for several Toronto daily newspapers, then moving over to the digital arena, covering both sports and business. Over the past few years he moved over to the gaming arena, specifically covering the igaming industry in Canada for several platforms, as well as writing on sports betting.

Areas of Expertise

369 stories by Mark Keast

Kansas Lawmakers Vote to Prohibit Sportsbook License Extensions

As reported first in Covers, Kansas’ legislature today passed legislation that will prohibit sportsbook license extensions, tossing the future of the state’s regulated sports betting market up in the air. Six Mobile Sportsbooks Currently Operating Six mobile sportsbooks are currently licensed and operating...

Mark Keast April 11, 2025

DraftKings’ Johnny Avello Says Canadian Corey Conners Has the Game to Win a Masters

Justin Rose holds the Masters lead heading into Round 2 In-play wagering a huge betting trend, DraftKings says Canada's Corey Conners has the game to contend For fans and sports bettors, watching Thursday's first round of the Masters -- the most anticipated...

Mark Keast April 11, 2025

$40 Million Dollar Lotto Winner Thought He Had Won $40k

A 79-year-old retired railway employee thought he had won $40,000 in a LOTTO MAX draw Feb. 21, only to find out the ticket was for $40 million. $40 Million Win Bernard White of Oshawa said he’s been buying lottery tickets every week...

Mark Keast April 8, 2025

Coolbet Deal with PGA of Canada has Industry People Perplexed

Coolbet pulled out of the Ontario iGaming market in 2023 BetRegal announced a similar deal with PGA of Canada in 2022 Coolbet's not licensed anywhere in Canada As first reported in Canadian Gaming Business, Coolbet announced a deal with PGA of Canada...

Mark Keast April 8, 2025

PENN Entertainment Launches Stand-Alone iCasino App

theScore Casino launches in Ontario Online casino dominates Ontario igaming market PENN Entertainment, looking to build on the strength of their theScore BET brand in Ontario, an igaming market dominated by digital casino, today announced the launch of a stand-alone iCasino App....

Mark Keast April 7, 2025

PENN VP: March Madness an Ideal Time to Push ESPN BET Model

ESPN BET has been struggling to gain traction in U.S. market PENN’s theScore BET well established in regulated Ontario market ESPN BET looks to emulate theScore BET model Negative business news and analyst takes on the future of ESPN Bet and theScore...

Mark Keast April 7, 2025

Brian Christopher Unveils New World Cruise Slot Game

YouTube slot influencer Brian Christopher has launched his latest slot, in tandem with Gaming Arts, called World Cruise, and if early reviews are any indication, he thinks he has something that will resonate with casino players. World Premier of Brian Christopher’s New...

Mark Keast April 6, 2025
theScore

Ontario Online Gambling Market Celebrates Three-Year Anniversary

49 licensed igaming operators live in Ontario at the 3-year mark $1.1 billion in cash wagers April 2022 $7.1 billion in February 2025 The number of operators in Ontario’s regulated igaming market has slipped under 50 (49), with the number of gaming...

Mark Keast April 4, 2025

MLB Betting: Torpedo Bats, Judge, and Yankee Home Runs Dominate Narrative

Yankees smash 22 home runs through six games Torpedo bats dominate narrative so far this season Aaron Judge leads by far in AL MVP odds One week into the new Major Baseball Season and the dominant narrative remains Aaron Judge, the New...

Mark Keast April 4, 2025

Lunar New Year Lotto Ticket Turns Into $60 Million Windfall

5 co-workers from Toronto rang in the Lunar New Year in style after winning a CA$60 million jackpot Each winner will take home CA$12 million Five co-workers from across Toronto partnered up to buy a LOTTO MAX ticket during the recent Lunar...

Mark Keast April 4, 2025