British sports books are seeing their stocks plummet, as media reports that fixed-odds betting terminal (FOBT) wagers will be cut from maximums of £100 ($140) down to £2 ($2.80) swirl in the UK.

The long-awaited decision is having a negative impact on the bookmakers’ London Stock Exchange (LSE) shares, as government’s plans to slash the maximum stakes on the betting machines become closer to reality.

Matt Hancock’s DCMS plans to slash FOBT odds.

Matt Hancock MP is apparently no fan of FOBTs, describing them as a “social blight.” The betting industry had previously believed that he was sympathetic to its cause. (Image: Getty)

Shares in leading bookmakers like William Hill, Ladbrokes, and PaddyPower tumbled on the rumors, first reported in London’s Sunday Times, that the Department of Culture, Media and Sport (DCMS) would take the most radical option available when the review comes to an end at noon on Tuesday.

Worst Fears Realized

The industry had expected to face a reduction to either £20 ($28) or £30 ($41). According to the Financial Times last September, that was the “most likely” scenario. Bookies had warned that anything lower would be devastating to the retail betting sector, resulting in 20,000 job losses and the closure of thousands of betting shops across the country.

It would also severely deplete funding for the horseracing industry and drain government tax coffers by £1 billion, they warned.

The sector took heart in the recent appointment of Matt Hancock as head of the DCMS, a minister who was perceived to be sympathetic to the racing and betting industries. But they were apparently mistaken.

“The analysis that he is pro-gambling because he is pro-horseracing is completely wrong. Matt wants the new stake for FOBTs to be at the bottom of the range,” an unnamed Hancock ally told the Times. “His attitude to FOBTs is very negative because it takes money from reasonable, mature betting, like on the horses. He thinks these machines are a social blight.”

Casinos Deserve Credit

Meanwhile, as the UK betting industry rings its hands over the expected reduction, the country’s casinos are calling on the government to raise the stakes for high rollers. British casinos have limited appeal for the VIP segment, because they are not permitted to allow their customers to gamble on credit.

But London casinos like The Hippodrome, Crown Aspinalls, and Crockfords are campaigning for a change in that law, which they believe might help with the impending shortfall in tax revenues from the betting industry.

“Worldwide, high-end customers get what we call a ‘marker.’ They are allowed to gamble on credit rather than having to transfer money from country to country and be subject to the vagaries of different exchange rates,” Simon Thomas, CEO of London’s Hippodrome Casino, told the Evening Standard.

“High-end casinos are a magnet for high rollers from around the world who have money to burn in Britain,” he said. “If ministers play their cards right with this law change, then the Government really could be left holding all the aces. It would certainly be a big win for the British economy.”