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Reporter: Mark Keast

Mark is a long-time, seasoned journalist, as a writer and editor, working for several Toronto daily newspapers, then moving over to the digital arena, covering both sports and business. Over the past few years he moved over to the gaming arena, specifically covering the igaming industry in Canada for several platforms, as well as writing on sports betting.

Areas of Expertise

368 stories by Mark Keast

Atlantic City Police Look to Crack Down on Boardwalk Weed Smokers

Atlantic City police will crack down on the use of cannabis along the ocean-front city's famed boardwalk this summer Violators of the city's Boardwalk smoking ban could face fines The enforcement effort follows complaints from shop owners, tourists, and local residents The...

Mark Keast May 7, 2025

Sports Book Trading Vet: Interesting Prediction Market Movement on Tagle for Pope

Pietro Parolin still the betting favourite at sportsbooks Election of new Pope spurring lots of activity in prediction markets Sports betting market boosted by rising usage of AI and blockchain technologies to improve the prediction algorithms Sportsbook odds at platforms like BetMGM on Wednesday...

Mark Keast May 7, 2025

How Are Betting Markets Shifting in the Election of a New Pope?

The College of Cardinals starts meeting in conclave tomorrow Odds shifting in betting markets for new Pope  Cardinal Pietro Parolin from Italy the betting favourite Could we see an American pope for the first time? If you are following the betting markets,...

Mark Keast May 6, 2025

Today’s Deadline Day for Proposals for Provincial Lottery’s New National Sports Betting Solution

BCLC and ALC team up to offer a new "National Sports Betting Solution" Deadline for proposals from technology solution providers was today at 1 p.m.EST Kambi entered into a similar partnership with OLG in February Today’s deadline has passed for companies submitting proposals to build a...

Mark Keast May 5, 2025

Source: Hard Rock has Applied for Ontario iGaming License, Fuelling PointsBet Canada Sale Rumours

Industry source says they've been told Hard Rock has applied for igaming license for Ontario Betr submits new bid for PointsBet Holdings in Australia Divestiture of PointsBet Canada part of Betr offer According to a senior industry source, Hard Rock Digital has applied...

Mark Keast May 3, 2025

Segev: Ramping Up for Alberta’s Market Launch

Ron Segev, founder of Segev LLP and one of Canada’s prominent lawyers when it comes to the business of igaming, has a satellite office now set up in Alberta, ramping up for the launch of a new Ontario-style regulated igaming market there....

Mark Keast May 2, 2025

Is PointsBet Canada on the Block?

Lots of trade pub chatter today about a possible PointsBet Canada sale to Hard Rock Digital, but is there any fire with the smoke? $225 Million Deal As one industry source told us, “buying a customer database makes no sense unless there’s...

Mark Keast April 30, 2025

Over $7.5 Million Awarded at Toronto WSOP Circuit Event

A restaurant worker from Thornhill, Ont., is over CAD $500,000 richer after capturing the Main Event at a World Series of Poker (WSOP) Circuit Event held at Great Canadian Casino Resort Toronto. Big Uptick in Prize Money The event, which ran from...

Mark Keast April 29, 2025

Caesars Entertainment Announces Expansion of WSOP Online, Pooling Liquidity

WSOP Online players in Pennsylvania can now play in shared-liquidity games and tournaments with players from Michigan, Nevada, and New Jersey The announcement comes as WSOP Online announces its Online Bracelet schedule for the 56th annual WSOP, beginning May 27 Players online...

Mark Keast April 29, 2025

Illegal Gaming Operators Still Capture Sizable Part of Ontario Market

IPSOS study released on Ontario market's third anniversary shows slight increase in players using unregulated igaming sites Total wagers in province up 31% in FY24/25 compared to year previous What does AGCO do in terms of enforcement with unregulated operators? In Canadian gaming news, an IPSOS...

Mark Keast April 27, 2025