{"id":11014,"date":"2015-04-20T17:51:54","date_gmt":"2015-04-21T00:51:54","guid":{"rendered":"https:\/\/www.casino.org\/vitalvegas\/?p=11014"},"modified":"2015-04-21T08:58:12","modified_gmt":"2015-04-21T15:58:12","slug":"betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91","status":"publish","type":"post","link":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/","title":{"rendered":"Betty Willis, Designer of the Iconic Las Vegas Sign, Dies at 91"},"content":{"rendered":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body><p>We&rsquo;re sad to report Betty Willis, designer of the iconic &ldquo;Welcome to Fabulous Las Vegas&rdquo; sign has died at age 91.<\/p>\n<p>Willis, once called the &ldquo;birth mother of fabulous,&rdquo; passed away in her home in Overton, Nevada on April 19, 2015.<\/p>\n<figure id=\"attachment_11017\" aria-describedby=\"caption-attachment-11017\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"lazyload wp-image-11017 size-full\" style=\"border: 1px solid #000000;\" src=\"\/vitalvegas\/dist\/images\/common\/transparent_3x2.gif\" alt=\"Betty Willis\" width=\"800\" height=\"533\" data-src=\"https:\/\/www.casino.org\/vitalvegas\/wp-content\/uploads\/2015\/04\/betty_willis1.jpg\"><figcaption id=\"caption-attachment-11017\" class=\"wp-caption-text\">Two of a Las Vegas blog&rsquo;s favorite things, Betty Willis and her sign.<\/figcaption><\/figure>\n<p>Willis began her career drawing showgirls in newspaper ads.<\/p>\n<p>She eventually got a job at Young Electric Sign Company, now called Yesco. After that, she worked for Western Neon, at a time when women commercial artists were rare.<\/p>\n<p>The idea for the &ldquo;Welcome to Las Vegas&rdquo; sign came from a Vegas salesman, Ted Rogich. Rogich felt Vegas had signs for everything but itself. Rogich and Willis sold the sign to Clark County for $4,000. The famous, 25-foot-tall sign was completed in 1959.<\/p>\n<p>Betty Willis never trademarked the sign&rsquo;s design, making it free to use on every imaginable kind of merchandise.<\/p>\n<p>Willis considered the sign a &ldquo;gift to the city.&rdquo; She was right.<\/p>\n<figure id=\"attachment_11015\" aria-describedby=\"caption-attachment-11015\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"lazyload wp-image-11015 size-full\" style=\"border: 1px solid #000000;\" src=\"\/vitalvegas\/dist\/images\/common\/transparent_3x2.gif\" alt=\"Las Vegas sign copyright\" width=\"800\" height=\"533\" data-src=\"https:\/\/www.casino.org\/vitalvegas\/wp-content\/uploads\/2015\/04\/copyright_vegas_sign.jpg\"><figcaption id=\"caption-attachment-11015\" class=\"wp-caption-text\">The Las Vegas sign is just a sign like Mount Everest is just a hill.<\/figcaption><\/figure>\n<p>The &ldquo;Welcome to Las Vegas&rdquo; sign is on the National Register of Historic Places. There are two replicas of Willis&rsquo; sign. One was installed on Las Vegas Boulevard, and the other is on Boulder Highway.<\/p>\n<p>While her &ldquo;Welcome to Las Vegas&rdquo; sign is her most famous, Willis designed other signs as well, including the signs for the Stardust and Moulin Rouge casinos, the Blue Angel Motel and others.<\/p>\n<figure id=\"attachment_7319\" aria-describedby=\"caption-attachment-7319\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"lazyload wp-image-7319 size-full\" style=\"border: 1px solid #000000;\" src=\"\/vitalvegas\/dist\/images\/common\/transparent_3x2.gif\" alt=\"Stardust\" width=\"800\" height=\"534\" data-src=\"https:\/\/www.casino.org\/vitalvegas\/wp-content\/uploads\/2014\/04\/stardust_sign_at_night.jpg\"><figcaption id=\"caption-attachment-7319\" class=\"wp-caption-text\">That&rsquo;s just great, now we&rsquo;re getting all weepy.<\/figcaption><\/figure>\n<p>Much of Willis&rsquo; work can still be seen at the Neon Museum, a must-visit time machine to Sin City&rsquo;s colorful past.<\/p>\n<p>Betty Willis made her mark on the world when she designed the &ldquo;Welcome to Las Vegas&rdquo; sign. It&rsquo;s easily one of the most recognized signs anywhere.<\/p>\n<figure id=\"attachment_11019\" aria-describedby=\"caption-attachment-11019\" style=\"width: 800px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"lazyload wp-image-11019 size-full\" style=\"border: 1px solid #000000;\" src=\"\/vitalvegas\/dist\/images\/common\/transparent_3x2.gif\" alt=\"Las Vegas sign\" width=\"800\" height=\"533\" data-src=\"https:\/\/www.casino.org\/vitalvegas\/wp-content\/uploads\/2015\/04\/colorful_vegas_sign.jpg\"><figcaption id=\"caption-attachment-11019\" class=\"wp-caption-text\">Throughout its history, this sign has been one of the most-photographed landmarks in Las Vegas. Especially by this Las Vegas blog.<\/figcaption><\/figure>\n<p>In our book, creating the Las Vegas sign is as close as it gets to immortality.<\/p>\n<p>Thank you, Betty.<\/p>\n<\/body><\/html>\n","protected":false},"excerpt":{"rendered":"<p>We&rsquo;re sad to report Betty Willis, designer of the iconic &ldquo;Welcome to Fabulous Las Vegas&rdquo; sign has died at age 91. Willis, once called the &ldquo;birth mother of fabulous,&rdquo; passed away in her home in Overton, Nevada on April 19, 2015. Willis began her career drawing showgirls in newspaper ads. She eventually got a job [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[23],"tags":[],"class_list":["post-11014","post","type-post","status-publish","format-standard","hentry","category-vegas"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Betty Willis, Designer of the Las Vegas Sign, Dies at 91<\/title>\n<meta name=\"description\" content=\"Sad news. Betty Willis, pioneering designer of the world&#039;s most famous sign, the &quot;Welcome to Las Vegas&quot; sign, has died at 91.\" \/>\n<meta name=\"robots\" content=\"noindex, follow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Betty Willis, Designer of the Las Vegas Sign, Dies at 91\" \/>\n<meta property=\"og:description\" content=\"Sad news. 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Betty Willis, pioneering designer of the world's most famous sign, the \"Welcome to Las Vegas\" sign, has died at 91.","robots":{"index":"noindex","follow":"follow"},"og_locale":"en_US","og_type":"article","og_title":"Betty Willis, Designer of the Las Vegas Sign, Dies at 91","og_description":"Sad news. Betty Willis, pioneering designer of the world's most famous sign, the \"Welcome to Las Vegas\" sign, has died at 91.","og_url":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/","og_site_name":"Vital Vegas","article_publisher":"https:\/\/www.facebook.com\/VitalLasVegas","article_published_time":"2015-04-21T00:51:54+00:00","article_modified_time":"2015-04-21T15:58:12+00:00","og_image":[{"url":"https:\/\/www.casino.org\/vitalvegas\/wp-content\/uploads\/2015\/04\/betty_willis1.jpg","type":"","width":"","height":""}],"author":"Scott Roeben","twitter_card":"summary_large_image","twitter_creator":"@vitalvegas","twitter_site":"@vitalvegas","twitter_misc":{"Written by":"Scott Roeben","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/#article","isPartOf":{"@id":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/"},"author":{"name":"Scott Roeben","@id":"https:\/\/www.casino.org\/vitalvegas\/#\/schema\/person\/c4d18a46e6ee47e7841b986c288f333e"},"headline":"Betty Willis, Designer of the Iconic Las Vegas Sign, Dies at 91","datePublished":"2015-04-21T00:51:54+00:00","dateModified":"2015-04-21T15:58:12+00:00","mainEntityOfPage":{"@id":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/"},"wordCount":385,"commentCount":2,"publisher":{"@id":"https:\/\/www.casino.org\/vitalvegas\/#organization"},"image":{"@id":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/#primaryimage"},"thumbnailUrl":"https:\/\/www.casino.org\/vitalvegas\/wp-content\/uploads\/2015\/04\/betty_willis1.jpg","articleSection":["Las Vegas"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/","url":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/","name":"Betty Willis, Designer of the Las Vegas Sign, Dies at 91","isPartOf":{"@id":"https:\/\/www.casino.org\/vitalvegas\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/#primaryimage"},"image":{"@id":"https:\/\/www.casino.org\/vitalvegas\/betty-willis-designer-of-the-iconic-las-vegas-sign-dies-at-91\/#primaryimage"},"thumbnailUrl":"https:\/\/www.casino.org\/vitalvegas\/wp-content\/uploads\/2015\/04\/betty_willis1.jpg","datePublished":"2015-04-21T00:51:54+00:00","dateModified":"2015-04-21T15:58:12+00:00","description":"Sad news. 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