Gaming Business

Caesars, Wyndham Extend Rewards Partnership Through 2021

With the travel and leisure industry under pressure in the wake of the coronavirus pandemic, some companies are enhancing and extending rewards programs to attract and retain customers. Caesars Entertainment and Wyndham Resorts are doing just that.

Caesars and Wyndham are extending their rewards partnership so customers don’t miss out on perks because of COVID-19. (Image: Associated Press)

Wyndham said it’s extending through 2021 a partnership with Caesars where members of both loyalty programs can redeem rewards at properties operated by both companies.

Through the affiliation, Wyndham Rewards members have the ability to earn and redeem points at participating Caesars Rewards destinations across the U.S. and Canada when they book direct through Wyndham channels,” according to the companies. “They also have the option to transfer Wyndham Rewards points to Caesars Rewards credits, or vice versa, at a 1:1 ratio, up to 30,000 points per year.”

News of the perks extension with Wyndham comes as Caesars inches toward reopening its roughly 30 domestic integrated resorts following a more than two-month shutdown forced by COVID-19. One of the largest operators on the Las Vegas Strip, the company said Caesars Palace and Flamingo will be the first of its venues there to reopen.

Why It’s Important

Nevada casinos are slated to reopen on June 4. But the extended Caesars/Wyndham pact is relevant for other reasons, because analysts and industry observers are saying regional gaming markets will recover more rapidly than Las Vegas. That’s because travelers will be reluctant to hop on planes in the wake of COVID-19.

Speaking of airlines, that industry, perhaps even more so than gaming, is decimated by the virus. Some carriers already slashed flights to Las Vegas, among other route reductions, while furloughing tens of thousands of workers and grounding hundreds of jets.

As is the case with gaming companies and hoteliers, airlines are altering loyalty programs to adapt to the coronavirus world. Like Caesars and Wyndham, some airlines are expanding partnerships with retailers and other businesses to increase perks to members of their programs. That at a time when air travel is slumping. Others are making it easier to retain various status tiers in bids to retain customers.

Choice Hotels, which operates several economy properties in Las Vegas, said it’s delaying the expiration of its loyalty points from May 31 to Dec. 31, 2020, while reducing requirements for members to attain gold and platinum status.

Caesars Perks

Caesars Rewards is one of the gaming industry’s most popular loyalty programs, and features six tiers – gold, platinum, diamond, diamond plus, diamond elite and seven stars.

“Platinum and Diamond members of both programs may match to the corresponding level of their non-primary program—Platinum to Platinum, Diamond to Diamond—while Caesars Rewards Seven Stars members may match to Wyndham Rewards Diamond,” said Wyndham and the gaming company.

Members of the four highest levels of Caesars Rewards can claim benefits such as eliminating resort fees, 15 percent discounts on rooms, and guaranteed rooms in Atlantic City and Las Vegas when booking with at least three days notice.

Todd Shriber

Gaming Financials, Casino Business----Todd Shriber got his start in financial markets as a reporter with Bloomberg News. Later, he became a trader at a Southern California-based long/short hedge fund, where he specialized in trading sector and international ETFs leading up to and during the financial crisis. Currently, he analyzes, researches, and writes on ETFs for a variety of Web-based publications and financial services firms. Shriber has been quoted in Barron's,, and The Wall Street Journal. His work has been published on sites such as Benzinga, ETF Daily News, ETF Trends, MarketWatch, Fox Business, and He joined the news writing team in 2019, and lives in Southern California, where he enjoys golf and taking his black lab to the dog park. When in Las Vegas, he likes to wager on college football, the NBA, three-card poker, and roulette, even though he knows better. Email:

Published by
Todd Shriber